BROOKFIELD ZOO CHICAGO
Brookfield Zoo Chicago is home to 450 species of animals and is the largest zoo in Chicagoland. In 2024, the Zoo celebrated its 90th year and marked the occasion with a complete rebrand that included a new logo system, uniforms, wayfinding, merch and more. The new brand launched on March 1st, 2024 and was met with overwhelmingly positive reaction.
TWO BY FOUR
CREATIVE DIRECTOR ADAM VON OHLEN
DESIGNER ERIKA PARK
COPYWRITER AARON BONSIGNORE
LOGO ANIMATION DEAR JON / WARREN RUDD
EDITOR HALEY HOLZ
